We build trust with each other through the stories we tell. What story are you telling?

Rate Changes August 1. Book Now To Reserve Current Pricing! New packages include: Pitch Reviews, Branding Packages, Content Strategy and More!

I am a coolhunter, neologist, pr, and marketing specialist. I know how your audience will respond to you before they do. For 24 years, I have been activating communities through communication initiatives. (#geekspeak, #startupfriendly)

SCOPE: PRESS PITCHES, BRANDING, COMMUNITY MANAGEMENT/SOCIAL MEDIA, CROWDFUNDING, CONTENT CREATOR,

-Press Placement: USA Today, Vice.com, Huffington Post, IGN, Newsarama, Venture Beat, Nerdist, and Horror News Network
-Branding: Storm King Comics and AR FIRM taglines. Press and retail pitches for all clients.
-Crowdfunding assistance: Four different campaigns above 70K dollars including the Shadowdark RPG which grossed 1.3 million
-Community Manager/Social media: Organic views of 50K in a one week period on two different social media posts for clients. Launch runway of 6 months.
-Events: Nationwide campaigns including Alvin Valley’s Four Seasons opening and Poe Fest international 2023.
-Convention support- Programming and promotions at New York Comic Con, Denver Start Up Week, Wondercon and San Diego Comic Con.
-Book launches for prose, graphic novels, poetry and more.

Clients:
Storm King Comics, Elementiad Inc, ProFantasy Software, John Kovalic, John Carpenter, Last Gameboard, Rejected Hearts Club, Alvin Valley, IDW Comics, Lucha Comics, Calliope Games, Bill Pickett, Legendary Comics, The Worrywoos,  The AR Firm, Arc Dream Studios, Manga Classics, Mutant Football League, Juggernaut Film Festival, Poe Fest International, Looking Glass Wars, Kill Shakespeare, Ape Entertainment

Case Studies:
The AR Firm:

Problem: Get exposure for LA mural of Dodger player Ohtani activation in one week’s time.
Solution: Obtained local media coverage with two different major news channels. Outreach to press caught the tail end of the curve and by the end of the first week mention of the firm not the artist was the standard for covering the event.

Storm King Comics :

Problem: Grow product line and fan base. Establish numerous demographic imprints.
Solution: Grew social media feeds from 300 to 9K followers. Obtain nationwide coverage in panels across the country. Elevated press to regular reviews not just at Halloween. Got product line in to the library market.

Gameboard:

Problem: Gain kickstarter backers and exposure enough to increase vc funding for product launch.
Solution: Pitches of videogame, tech, and hobbygaming media were global within one week and the campaign funded in 12 hours.

AAW Games:

Problem: Build social media and initiate regular press as well as enter the game market
Solution: Within 6 months one post to their audience got 60K views and one thousand organic interactions. AAW Games is now a member of GAMA and was the first 5e publisher to be carried on the Hoopla Library Platform.

IDW Publishing:

Problem: Keep reviews and interviews going during restructuring.
Solution: Pursued and completed nationwide reviews and interviews in comics and gaming markets

Alvin Valley:

Problem: Activate attendance and get press for Four Seasons Boutique opening in Chicago
Solution: Influencer coverage of the event in the prestige market was obtained. Wrote the press release as well for Miami Swim Week.

Andre Frattino’s Tokyo Rose

Problem: Funding a Kickstarter. Finding a publisher. Assisting publisher for proper launch:
Solution: Garnered press and assisted with social media content to fund the kickstarter. Chose the publisher who was interested. Helped get nationwide coverage including NPR and created content at NYCC for the author to be featured in.

Bill Prickett’s A Double Minded Man

Problem: Exposure for a new book from a controversial author.
Solution: Garnered interviews and press in the library market for upcoming launch.

Calliope Games

Problem: Get exposure within the education parenting space for product line.
Solution: Over 10 reviews and giveaways with mommybloggers and attendance at ChiTag Consumer Trade Show

The WorryWoos

Problem: Establish the right market for the line and increase exposure
Solution: Established through a short runway that the right market was the educational space and obtained retail representation with Whole Foods.

Elementiad Inc:

Problem: Establish brand in the Stem community
Solution: Appearance at the Cambridge Science Festival.

Written Content Creation: 
https://www.comicsforsinners.com/the-sphinxs-gaze-what-is-it-like-being-a-girl-in-a-guys-industry/
https://www.comicsforsinners.com/geek-entitlement/
https://lysgalati.medium.com/i-write-these-every-year-and-as-i-sat-down-to-compile-my-year-end-thoughts-i-kept-thinking-of-one-6fcc5a613434
https://lysgalati.medium.com/meeting-yan-yan-how-the-objectification-of-asian-women-and-hate-go-hand-in-hand-ba976703da19